Course Details
Marketing Management
Course Code MKTG860
EFTS 0.1250
Points 15.00
Level 8
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Prescriptor
A critical review of the key principles of marketing management including core theories, frameworks and tools for formulating marketing strategy.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  ICE1   Individual Course Enrolment   (ICE)
0.00
  AK1045   Master of Marketing   (MMktg)
180.00
  AK1046   Postgraduate Diploma in Marketing   (PgDipMktg)
120.00
No requisite courses specified.
  AK1070   Postgraduate Certificate in Business Studies   (PgCertBusSt)
60.00
Timetable
2024, Trimester 1
Class Stream Starting Ending Day Time Room
MKTG860/WA01  A  28-Feb-2024  15-May-2024  WED  9:00 AM - 12:00 PM  WF313 
2024, Trimester 3
Class Stream Starting Ending Day Time Room
MKTG860/WC01  A  05-Nov-2024  28-Jan-2025  TUE  5:00 PM - 8:00 PM  WF613 
    06-Nov-2024  29-Jan-2025  WED  5:00 PM - 8:00 PM  WF214 
MKTG860/WC02  A  05-Nov-2024  28-Jan-2025  TUE  5:00 PM - 8:00 PM  WF613 
    06-Nov-2024  29-Jan-2025  WED  5:00 PM - 8:00 PM  WF214 
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Auckland University of Technology